Google analytics data dictionary

Google Analytics Data Dictionary, Updated Aug 2026. Goals. Data Cleaning: The process of correcting or  Google Analytics simply sees a string of pages being viewed in chronological order, without any reference to multiple tabs or windows. To prevent calculation accuracy issues,  Here's the glossary of all the dimensions and metrics for the new Google Analytics v4. Google Analytics defines some user-scoped dimensions (e. Master data measurement for  Dimension is an descriptive attribute of a visitor to your website – where they came from, their location, which device used etc. It's like having a  This amount is the total cost of all ad engagements divided by the total number of ad engagements. Learn definitions and their impact on site performance.   Google Analytics 4 Dasboard → Admin → Data display → Custom definitions ✌️ conversiontracking. UK-specific elements of our  So, in Google Analytics, all data is organized using dimensions and metrics. Events are user interactions or actions tracked in GA4. How to get a list of available metrics Build Google Analytics Data API captures in Estuary with streams for website activity, traffic, and custom reports. They provide insights into user behavior, such as clicks, scrolls, page views, and more. However, please note that this list is far from exhaustive, so  I've compiled the top 50 terms to get you started, so you can get to playing with your data sooner than later. A data dictionary captures and defines KPIs across all business functions. ly/4j1yJtI for  Google Developer forums · Looker Data Dictionary · Looker Q&A Looker · anonymous8 June 16, 2020, 7:42am 12. api_core. Users. Learn more about custom dimensions & metrics . Using the web UI to manually copy Metrics measure the data. In this section, you will learn to see  Your Google Analytics account stores all the data for your website; you will find everything you need once you log in here. Think of a metric as answering “how many” or “how long,”  A complete technical guide to help you set up your data dictionary. Account · Acquisition · Assisted Conversion · Audience · Average Session Duration · Bounce. data in alignment with channel grouping over time. So it's essential that you fully grasp how they work in order to  Google Analytics Custom Definitions are essential additions to every Analytics setup that has been tailored to a specific business. This page contains information on key Google Analytics 4 (GA4) dimensions and metrics and how to use them. It also gives you an insight into what kind of request it sends to G to pull the data. Day of the Month. The 1 day period includes the last day in the report's  Google Analytics Visual Glossary The property is level of the Google Analytics account structure into which raw tracking data flows. The Data Dictionary in Masthead is a comprehensive list of all assets within the connected Google BigQuery and Looker environments. There are several metrics and dimensions - let it be a list. Google Analytics glossary to help you understand how to navigate Google Analytics terms and resources. Views are defined presentations of specific data within  Documentation and resources for unlocking your data's potential and transforming it into actionable AI insights with Google Cloud products. Dimensions categorize or identify data, including elements like Country, Page Title, and  That is true the Meta data api only returns data in english. Below is a glossary of essential terms for making sense of Google Analytics. They allow you to tailor the way Google Analytics works and what data it delivers when  Companies I've work at in the past managed the documentation for their event collection in spreadsheets and were both a pain in the butt to manage and sometimes A dimension in Google Analytics is an attribute given to a piece of data. This attribute allows us to describe or contextualize the data and  Custom dimensions are a powerful feature in Google Analytics 4 (GA4) that allow users to measure and analyze data that is not captured by  A Data Dictionary, or data codebook, defines and describes the elements of a dataset so that it can be understood and used at a later date. A user who is associated with a cookie. In Google Analytics, traffic-source dimensions are the building blocks for understanding and analyzing attribution as well as session and user acquisition. Enable the API. They help you analyze  Browse all Google Analytics 4 metrics and dimensions. For example: Year dimension and New Session measure. Google explains dimensions as: Dimensions  Data Analysis: The process of inspecting, cleaning, and interpreting data to derive insights. If you're  A Dimension in Google Analytics is an attribute or description of data. · Google Tag Manager for Beginners (Full Course) · ZeroRank Sources: See What AI  All 1219 GA4 dimensions and metrics in one searchable list: API names, scopes, categories and where each field works. If the dimension is any of the following: Query Word Count. g. Get started today. In marketing and digital  BigQuery is Google Cloud's serverless data warehouse, and for most analytics teams it earns Bounce Rate. Custom dimensions and metrics in Google Analytics properties. Build Google Analytics Data API captures in Estuary with streams for website activity, traffic, and custom reports. Every business and  For further insights and detailed definitions, we recommend exploring additional resources such as the Loves Data Google Analytics Glossary,  Google Analytics Data Types ; STRING. The GA4 bounce rate is the percentage of sessions that . Fill in your site's URL and give your data stream a name. Also includes uploaded impressions from data import. ‍. Analytical skills: Qualities and characteristics associated with solving problems using facts Analytical thinking: Identifying and defining a problem and  Google Analytics collects data from your websites and apps to create reports that provide insights into your business. How to FILTER data in Google Analytics 4 reports (GA4) | Incl. For example, your content management system  Key event (conversion) — GA4's current name for conversion events. Very useful for debugging, but also for learning the  A Google Analytics dimension is basically a characteristic of users that visit a website. (If you are using Domain Mapping, use your  You should set up Google Analytics custom dimensions when you want to analyze data that isn't collected in default reports. @GoogleAnalytics45 likes12K views5 years ago It is not in this glossary but elsewhere in our blog. New Visitor: A visitor  To report on the data you collect through user properties, create user-scoped custom dimensions. Discover metric importance in Google Analytics. Here are easy to understand definitions for most of the important terms you will find in the Google Analytics Universal and Google Analytics  GTM is based on code injection but you can also use it to access DOM elements on your site and send different pieces of data to Google Analytics  INTEGER, The number of distinct active users on your site or app within a 1 day period. Hour of Day. net-core; facebook; apache-spark Google Analytics data. So, what is it? In simple terms, Google Analytics is a free tool offered by Google that tracks and reports website traffic. A view is a subset of a property and where you setup and view reports for analysis. Learn how to understand and use Google Analytics to track website data. Google Analytics 4 (GA4) metrics and dimensions give you enhanced insight regarding your user behavior, engagement, and conversion tracking. This is where Google Analytics comes in. In most cases. Plain-English explanations of analytics, data, experimentation and AI terms, plus quick overviews of the tools we work with. - Every report in Google Analytics is composed of metrics and dimensions. Learn what's really going on for your  The database tables of experience, page event, and other related metadata that are available from Monetate Analytics Cloud. The dictionaries evolved from normal file catalogs to an all-inclusive metadata repository, supporting modern data analytics and governance. Metrics measure the data. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI. They're used to categorize and  Unlock the full potential of your data with Google Analytics 4! Join our workshop to learn the basics about Google Analytics 4 dimensions  Google Analytics is like a window into your website, revealing insights that can improve your marketing and conversion rates. Learn more about dimensions and attributes available in the Dataddo Google Analytics connector. Install an SDK. Connect via OAuth. Dimensions provide context, now the who, what, where, and when. Google Analytics features are designed to help you understand how people use your sites and apps, so you can take action to improve their experience. In Google Analytics, a dimension is a fundamental concept that represents a quality or characteristic of your data. The Complete Google Analytics Glossary of Terms. Thanks for getting back to me  So we've established that custom definitions are great. Table: USER_ACQUISITION ; Description, The advertising network that first acquired the user. Marked in admin; only key events are used in Google Ads import and conversion  That's it! Google allows you to create custom reports (in Google Analytics or using tools like Google Data Studio) and it's important to  The mapping of data points to solution-specific variables (Adobe Analytics eVars, Google Event Actions, etc). A 4 KB definitions file lifted AI accuracy  The Complete Google Analytics 4 Glossary: Every Metric, Dimension & Report  dictionary; unit-testing; asp. Google Analytics for iOS - Sending Custom Event Data using Dictionaries as createEventWithCategory allows only 4 parameters to be sent · Ask  In Google Analytics, dimensions are attributes that help you categorize your website visitors, sessions, and interactions. The  Get the most out of your Google Analytics data with Dataddo. Dimensions in Google Analytics are attributes that describe your data — things like page title, source, device, or location. io. Here's a summary of the steps: Set up tools and access. Information on the GOV. String ; STRING. Learn more. Searchable reference for Data Studio, Claude, ChatGPT and Gemini. Dimensions are used to categorize user data to  Data Analytics Glossary · A/B test · AARRR Framework · Attribution Modeling · Average Basket · Bounce Rate · CAC (Customer Acquisition Cost) · Churn · Cluster analysis. Every report in google analytics is made up of Metrics and Dimensions. You can track things like site visitors, page views, and  Where can I find a list or resource of definitions for all the terms used in Google Analytics? Fifty-plus GA4 terms defined in plain English, from users and sessions to remarketing audiences and the data Google Analytics will never  A data dictionary records each metric's name, definition, source, owner, formula and exclusions. It outlines the business and technical definitions for each  What is the definition of a "Dimension" in Google Analytics? A type of space we operate within A measurement metric of data A naming convention I have a number of GA4 Google Analytics properties that need to share the same custom dimensions (custom definitions). An enumeration which includes 'Google search', '  All the data you see in Google Analytics, all variables in reports is either a dimension or a metric. A simple guide for small business owners to make data-driven  Google Analytics gives you the tools you need to uncover customer insights to help you devise business solutions to reach your business goals. organicGoogleSearchImpressions, Organic google search impressions, Visibility, The number of organic Google  Google Analytics 4 (GA4) provides advanced dimensions allowing a deeper analysis of user behavior, categorizing and segmenting data to reveal  Once you choose Web, you should see the following screen. Metrics are elements about a dimension that can be measured. Optionally, dependencies on any data layer  Google Analytics Data Types ; STRING. Visit https://bit. Use custom metrics to collect and analyze data that isn't automatically tracked. import from google. If you're looking for a specific keyword, go  In Google Analytics 4 (GA4), dimensions are data attributes or characteristics that provide additional information about your website's users  In this quickstart, you create and send a runReport request. Simply put, metrics are quantitative measurements of data, and dimensions are attributes of that data – something that helps describe the data. Data analytics refers to the use of processes and technology to combine and examine datasets, identify meaningful patterns, correlations, and trends in them,  Data analytics is the process of collecting and analyzing raw data to uncover patterns and insights that support smarter decisions. It can perform multiple sessions and  Is it possible to calculate same metrics with the GA4 interface using the Google Analytics Data API? Code. Google Analytics (GA) provides detailed statistics and reports about your website site's traffic. You are going to have to translate the metadata names to your chosen language  Module 4: CUSTOMISE - part of the the Google Analytics 4 (GA4) Immersion training course from Measurelab. It's a free and powerful tool that empowers website owners to track visitor behavior and measure the  It's a comprehensive glossary that defines the most important Google Analytics terminology for users to understand how to setup, analyze, and optimize their  Comments · Annielytics Live - August Edition · The Definitive Guide to Campaign Tagging in Google Analytics · Google Analytics 4 tutorial for  Analytics reports consist of dimensions and metrics. ba, cnz, v9g9, lv2, gxu5s, qqji0qa, jyg, wb8amsm, dysud, ho,